2025 PRÉSIDENT FETA CHECKERBOARD CONTEST OFFICIAL RULES

Sponsor: This Contest is sponsored by Lactalis American Group, Inc., 2376 South Park Avenue, Buffalo, NY 14220 (“Sponsor” or “Président”).

Eligibility: Open to legal residents of the United States and the District of Columbia (excluding Arizona), 18 years of age or older and the age of majority in his/her state of residence at the time of entry. Void where prohibited. Employees of Lactalis American Group, Inc. (“Sponsor”), its affiliates, subsidiaries, advertising and promotion agencies, and their immediate family members and/or those living in the same household are not eligible to enter.

Contest Period: Entries will be accepted beginning at 12:00 am ET on Friday, August 8th, 2025, and ending at 11:59 p.m. ET on Monday, September 1st, 2025 (“Contest Period”).

How to Enter: To enter, during Contest Period, participants must create their own Président® Feta Chunk checkerboard and post it to Instagram between Friday, August 8th, 2025 and Monday, September 1st, 2025.

Eligible entries must:

  1. Clearly feature Président® Feta Chunk in the photo or video;
  2. Tag @presidentcheese in the caption or image; and
  3. Include the hashtag #PrésidentFetaContest.
  4. Entries must be posted from a public Instagram account and remain visible through the duration of the contest period (entries posted only to Instagram stories will not be considered).

Product to prepare an entry will not be provided to participants.

Entry Limit: Limit of one (1) entry per day per person.  There is no limit to the total number of entries per person, provided that each entry is unique and meets all eligibility criteria. Each Instagram post must feature a distinct Président® Feta Chunk checkerboard creation. Duplicate or near-identical submissions may be disqualified at the Sponsor’s sole discretion.

Entry Details:  All Entries must: (a) comply with all Instagram Terms of Service and these Official Rules; (b) be in good taste and appropriate for Sponsor’s audience, in Sponsor’s sole discretion; (c) not include or reference any persons other than the entrant, or any brands, logos, names or creative works, other than those created by or owned by either entrant or Sponsor; and (d) not be offensive or disparaging or infringing of any rights of others.  

Entries that do not comply with the terms of the Sweepstakes will result in disqualification.  Incomplete or illegible entries will not be considered.  Sweepstakes is subject to change without notification in Sponsor’s sole discretion.  Entries will be void if electronically or mechanically reproduced, forged, defective, altered or obtained through unauthorized channels or if they contain production, typographical, electronic, mechanical or other errors. Sponsor reserves the right in its sole discretion to remove and/or disqualify any entry at any time which, in Sponsor’s opinion, is offensive, contains unsuitable material, endangers the safety or wellbeing of any person, or if it is determined the entrant has not complied with these Official Rules.  Sponsor is not responsible for lost, late, stolen, damaged, incomplete, invalid, un-intelligible, garbled, delayed or misdirected Entries; all of which will be void in Sponsor’s sole discretion.

Prize: One (1) winner will receive the following:

DESCRIPTION OF PRIZE APPROXIMATE RETAIL VALUE (“ARV”)
One (1) $400 prepaid gift card $400
Coupons for $60 worth of Président® Feta $60

The aggregate ARV of the prize is $460.

Prizes are non-transferable, non-refundable, and may not be substituted or redeemed for cash, except at Sponsor’s sole discretion. Sponsor reserves the right to substitute any prize with a prize of equal or greater value.

Specifics relating to the prize not specified herein are at sole discretion of Président. Gift card usage is subject to the gift card’s issuing company’s terms and conditions, including expiration dates, if any. Receipt of the prize is conditioned upon compliance with all applicable federal, state, and local laws, rules and regulations and these Official Rules. Président will not replace a lost or stolen prize.

Winner Selection: This is a skill-based contest. After conclusion of the Contest Entry Period, one (1) winner will be selected from all eligible entries by a panel of three judges (as chosen by Président and under the supervision of Président), using the weighted judging criteria outlined below (the “Judging Criteria”):

  1. Creativity and originality (20%)
  2. Product/brand integration (40%)
  3. Visual appeal (25%)
  4. Alignment with the checkerboard trend theme (15%)

In the event of any tie, the entrant whose Submission received the highest score in the “Product/brand integration” category from among the tied Submissions, as determined by the qualified judges in their sole discretion, will be selected as the potential prize winner. Specifics relating to the judging and winner selection not specified herein are at sole discretion of Président (subject to applicable laws).

Notification: Président will notify the winner via Instagram direct message on Wednesday, September 3rd, 2025. If a potential winner is not eligible, does not respond to such notification within forty-eight (48) hours of notification being sent by Président, or cannot or refuses to accept the prize, or any portion thereof, the prize will be forfeited and the next qualifying entry with the highest cumulative points score will be selected in accordance with the Judging Criteria as a potential winner. Président shall not be responsible for (i) the failure of a potential winner to receive the Instagram direct message for any reason, or for the inability of such potential winner to return Président’s message for any reason; (ii) failed, returned or misdirected notifications due to inaccurate information provided by participant; or (iii) responses to a winner’s notification which are lost, late, incomplete, illegible, unintelligible, misdirected, or otherwise not received, in whole or in part, by Président. The potential winners must continue to comply with all terms and conditions of these Official Rules, and winning is contingent upon fulfilling all requirements. Président reserves the right to require the potential winners to show proof of identity prior to receiving any prize.

Subject to the terms and conditions set forth in these Official Rules, upon contacting a potential winner and determining that such winner has met all eligibility requirements for the Contest, including without limitation the execution of an affidavit of eligibility and liability/publicity release (except where prohibited by law) and completion of such other documents as Président may reasonably require in order to claim his/her prize, if applicable, such individual will be declared a “winner” of the Contest.

Each winner is responsible for all applicable local, state and federal taxes. Sponsor will issue winners of prizes valued at $600 or over an IRS 1099 Tax Form, and winner agrees to fully cooperate in complying with applicable governmental reporting requirements. If requested by Sponsor, the potential winner will be required to complete, sign and return to Sponsor an IRS Form W-9 prior to receiving the prize. Failure to complete, sign and return a W-9 will result in the winner being disqualified, and in such case Sponsor may, in its sole discretion, select an alternate winner in a random drawing from remaining eligible entries.

Affidavit of Eligibility and Release/Delivery of Prize. A potential winner may be required to sign and return to Président, within two (2) business days from the date the request is made, an affidavit of eligibility and liability/publicity release (except where prohibited by law) and to complete such other documents as Président may reasonably require in order to claim the prize, if applicable. If these documents are returned as undeliverable or are not completed and returned by such deadline or if the eligibility or other requirements of the Contest are not met, the prize will be forfeited and an alternate winner may be selected, at Président’s discretion, by selecting the next entry with the highest cumulative point scores. Sponsor will send the prize and/or prize-related materials by U.P.S., U.S.P.S., and/or email (as applicable and in Président’s discretion) to each winner at the physical and/or email addresses provided by the applicable winner at the time of entry, as confirmed during the verification process, within thirty (30) days of Président’s receipt and verification of the documents required by Président to be completed and/or signed by the applicable winner. Président shall not be responsible for delivery of any documents and/or the prize or prize-related materials and information provided that Président addresses the documents and/or materials to the address provided by the applicable winner. Président is not responsible for prize information or documents that are lost or misdelivered by the postal service or carrier.

Announcement of Winner. The winner will be announced and posted by Président on its website, following the completion of the Contest and verification of the winner. The winner may also be announced on the Facebook, LinkedIn, X, TikTok, and/or Instagram accounts of Président.  Except where prohibited or restricted by law, each winner’s acceptance of a prize constitutes such winner’s agreement and consent for Sponsor and any of its designees to use and/or publish winner’s full name, city and state of residence, photographs or other likenesses, pictures, portraits, video, voice, testimonials, biographical information (in whole or in part), and/or statements made by winner regarding the Contest or Sponsor, worldwide and in perpetuity for any and all purposes, including, but not limited to, advertising, trade and/or promotion purposes on behalf of Sponsor, in any and all forms of media, now known or hereafter devised, including, but not limited to, print, TV, radio, electronic, cable, or World Wide Web, without further limitation, restriction, compensation, notice, review, or approval.

Suspension and Amendments. Président reserves the right to (i) suspend, modify and/or cancel this Contest, at any time in its sole discretion, if the Contest cannot be operated as planned or in the event any computer virus, worm, bug, tampering, unauthorized intervention, fraud, technical failures or other errors or problems beyond Président’s control should corrupt or affect the administration, security, fairness, integrity or proper conduct of the Contest, or for any other reason and, if this Contest is cancelled, to select winners consistent with these Official Rules from among the eligible entries in the Contest prior to the cancellation date or to recommence the Contest, at such time(s) and upon such terms and conditions as Président shall deem reasonable under the circumstances; and (ii) extend the Contest Entry Period, by providing notice on the Contest Website, if Président determines, in its sole discretion, that there is an insufficient number of eligible Contest participants or in the event of unexpected difficulties or other causes beyond Président’s control.

Data Privacy: As permitted by law and in accordance with these Official Rules, each participant agrees that Président may use the information that participant provides in connection with the Contest for the purposes and within the context of the Contest (including providing the information to third parties for the purposes of administering the Contest and/or awarding a prize), for Président’s internal purposes,  and for any other purposes outlined in these Official Rules.  In the event of a conflict between these Official Rules and Président’s Privacy Policy available at https://Présidentcheese.com/privacy-policy/, to the extent it applies, these Official Rules shall control.

Grant of Rights:  Entering this Contest constitutes your full agreement to give Sponsor a royalty-free, irrevocable, perpetual, non-exclusive license to use, reproduce, modify, publish, create derivative works from, and display the Submission in whole or in part, on a worldwide basis, and to incorporate it into other works, in any form, media or technology now known or later developed, including without limitation by using the Submission for promotional or marketing purposes or using it in connection with Sponsor’s social media accounts. This includes the feature of entrant’s Instagram handle, image, and caption for promotional purposes on Sponsor’s social media channels. You also grant a waiver and full release relating to the Submission, including without limitation waiving your rights of publicity or privacy. If requested, you hereby agree to sign any documents that may be required for Sponsor or its designees to make use of the Submission and all components thereof. By entering, you warrant and represent that you are the sole and exclusive owner of the Submission and all components thereof and that the same will not infringe on any rights of any third parties, and you further agree that your Submission and all components thereof conforms to these Official Rules.

Release of Liability. By participating in the Contest, each participant agrees that Président, and its parent and affiliated companies, Administrator, and their respective successors and assigns, and any and all of their respective officers, directors, shareholders, employees, agents, representatives, licensees, and advertising and promotion agencies (collectively, the “Released Parties”), shall not be liable for any personal injury, death, loss or damage of any kind or any other causes of action or claims related to participant’s participation in the Contest, any Contest-related activity, or acceptance or use of the prize awarded, or any portion thereof, and/or based on publicity rights, defamation or invasion of privacy. By participating in the Contest, each participant agrees to release and discharge, and hereby releases and discharges, for himself/herself, the Released Parties from any liability arising from or related to the Contest, including without limitation, liability arising from or related to claims for personal injury, death, property damage, or claims based on publicity rights, defamation, or invasion of privacy. Président makes no representations as to the quality, professionalism, qualifications, credentials, and/or workmanship of the awarded prizes or any third parties that are used to award the prizes.

Representations and Warranties/Indemnification. Each participant represents and warrants as follows: (i) entrant has obtained any and all necessary permissions required to submit the Submission and for Sponsor’s right to use the Submission for any purpose; (ii) the Submission is owned by entrant and has not been previously published, distributed or otherwise exploited; (iii) the Submission is wholly original by entrant and, as of the date of submission, the Submission is not the subject of any actual or threatened litigation or claim; (iv) the Submission does not and will not violate or infringe upon the intellectual property rights or other rights of any other person or entity, including, but not limited to, rights of privacy and publicity; and (v) the Submission does not and will not violate any applicable laws, and is not and will not be considered defamatory or libelous. Each participant agrees to indemnify, defend and hold harmless the Released Parties from and against any loss, damage or expense (including court costs and attorneys’ fees) that any or all of them may suffer or incur as a result, directly or indirectly, of, or in conjunction or connection with, participant’s participation in the Contest, any Contest-related activity, receipt, acceptance, use and/or enjoyment of the prize awarded, or any portion thereof, and/or any breach or alleged breach of any warranty or representation made by participant in connection with the Contest.

Unlawful Conduct and Disqualification. Président reserves the right, in its sole discretion, to disqualify any participant who Président determines, in its sole discretion, has (a) tampered with the entry process or the operation of the Contest or of any web site owned, operated or controlled by Président or its parent or affiliated companies; (b) was ineligible to participate in the Contest; (c) submitted more than the allowed number of Submissions; or (d) otherwise acted in an unlawful manner and/or in violation of these Official Rules. Robotic, automated, programmed, or computer-generated entries or mechanical reproductions are prohibited, and any use of such devices or entry methods will cause disqualification. Any attempt by a participant to deliberately damage any web site or undermine the legitimate operations of the Contest is a violation of criminal and civil laws. Should such an attempt be made, Président reserves the right to seek damages from any such participant to the fullest extent permitted by law and to disqualify such participant from the Contest.

Limitation of Liability. UNDER NO CIRCUMSTANCES, INCLUDING NEGLIGENCE, SHALL ANY RELEASED PARTY BE LIABLE FOR ANY DIRECT, INCIDENTAL, INDIRECT, SPECIAL OR CONSEQUENTIAL DAMAGES, OR EXEMPLARY OR PUNITIVE DAMAGES, INCLUDING, BUT NOT LIMITED TO LOSS OF PROFITS OR HARM TO BUSINESS OR REPUTATION, ARISING OUT OF PARTICIPANTS’ PARTICIPATION IN THE CONTEST, USE OF ANY SUBMISSION PROVIDED BY PARTICIPANTS, POSTING ON OR ACCESS AND/OR DOWNLOAD OF ANY MATERIALS OR INFORMATION FROM ANY WEB SITE OWNED, OPERATED OR CONTROLLED BY PRÉSIDENT OR ITS PARENT OR AFFILIATED COMPANIES, OR ACCEPTANCE OR USAGE OF A PRIZE OR ANY PORTION THEREOF (INCLUDING ANY PURCHASES MADE USING ANY PORTION OF THE PRIZE), AND INCLUDING WITHOUT LIMITATION DAMAGE TO PROPERTY AND, TO THE MAXIMUM EXTENT PERMITTED BY LAW, DAMAGES FOR BODILY OR PERSONAL INJURY, EVEN IF THE RELEASED PARTY HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES OR LOSS. PARTICIPANT AGREES THAT THE AGGREGATE LIABILITY OF ANY RELEASED PARTY ARISING OUT OF ANY KIND OF CLAIM (WHETHER IN CONTRACT, TORT, OR OTHERWISE) SHALL NOT EXCEED $100.00. LIMITATIONS OR EXCLUSIONS OF LIABILITY ARE SUBJECT TO ALL APPLICABLE FEDERAL, STATE AND LOCAL LAWS AND REGULATIONS.

Severability. If any one or more provisions of these Official Rules are held to be invalid, illegal, or unenforceable by a court of competent jurisdiction, such invalidity, illegality, or unenforceability shall not affect the validity, effect or enforcement of any other provision or provisions of these Official Rules.

Force Majeure. The failure of Président to comply with any provision of these Official Rules due to an act of God, hurricane, war, terrorism, fire, riot, earthquake, pandemic, public health emergency, actions of governmental authorities outside the control of Président, or other force majeure event shall not be considered a breach of these Official Rules.

Governing Law; Jurisdiction; Venue; Limitation of Damages. These Official Rules shall be interpreted in accordance with New York law without regard to its conflicts of laws provisions. Each participant agrees that the state and federal courts located in New York shall have exclusive jurisdiction over any dispute arising from or relating to these Official Rules, this Contest and/or participant’s participation in this Contest, and participant consents to the personal jurisdiction and venue thereof. ALL DISPUTES SHALL BE RESOLVED INDIVIDUALLY, WITHOUT RESORT TO ANY FORM OF CLASS ACTION, AND ALL CLAIMS, JUDGMENTS AND AWARDS SHALL BE LIMITED TO ACTUAL OUT-OF-POCKET COSTS INCURRED, BUT IN NO EVENT INCLUDE ATTORNEYS’ FEES, AND UNDER NO CIRCUMSTANCES WILL ANY PARTICIPANT BE PERMITTED TO OBTAIN AWARDS FOR, AND HEREBY WAIVES ALL RIGHTS TO CLAIM, PUNITIVE, EXEMPLARY, INCIDENTAL, INDIRECT, SPECIAL, CONSEQUENTIAL DAMAGES AND ANY OTHER DAMAGES, OTHER THAN FOR ACTUAL OUT-OF-POCKET EXPENSES (SUBJECT TO THE LIMITATION OF LIABILITY PROVISION ABOVE) AND WAIVES ALL RIGHTS TO HAVE DAMAGES MULTIPLIED OR OTHERWISE INCREASED.